Do you know how your products and services affect people emotionally?
You should. We can help.
We specialize in consumer research that reveals the emotional dynamics of consumer behavior — including subconscious, implicit, System 1 emotional dynamics. This inspires emotional marketing for increased revenue.

who we are

We specialize in consumer research that reveals the emotional dynamics of consumer behavior — including subconscious, implicit, System 1 emotional dynamics. This inspires emotional marketing for increased revenue.

what we do

We conduct leading-edge, behavioral-science studies that help clients develop & market emotionally engaging brands, products, and services.

IE Pro YOU®

Our automated, online, DIY platform for conducting implicit (System 1) and explicit (System 2) association studies.